Daniel H. Pink
Daniel H. Pink is the author of five provocative books about the changing world of work; including the long-running New York Times bestseller, A Whole New Mind, and the No. 1 New York Times bestseller, Drive. His books have been translated into 33 languages.
Currently, Pink hosts Crowd Control, a series on National Geographic Television that takes problems and creates solutions using unique design, technology and behavioral science principles.
His latest book, To Sell Is Human: The Surprising Truth About Moving Others, offers a fresh look at the art and science of selling. As he does in A Whole New Mind and Drive, Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it’s no longer “always be closing”), explains why extraverts don’t make the best salespeople, and shows how giving people an “off-ramp” for their actions can matter more than actually changing their minds.
Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another’s perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book – one that will change how you see the world and transform what you do at work, at school, and at home.